On a stone-paved, tourist-packed lane in Bath, England, Harry Johnstone does his best to field a series of questions about the effects and use of cannabidiol (CBD) in the popular Holland & Barrett shop where he works. In the shop window, a leafy green display reads “Our CBD range has grown,” while inside a familiar image of a hemp leaf tops a sizable display of lotions, supplements, and creams that include cannabidiol, a non-intoxicating cannabinoid compound in cannabis. CBD’s popularity at Holland & Barrett, a chain of health food shops throughout the United Kingdom that offers drops, creams, supplements, and other CBD-infused product,s is just one example of CBD’s growing influence in the U.K. and beyond. Experts are preparing for rapid international growth to continue. A recent study released by the Brightfield Group, a Chicago-based marketing firm, estimated the European CBD market was valued at $318 million, in 2018 and estimated an astonishing 400% growth through 2023. CBD Goes from Unknown to Taking United Kingdom by Storm; Europe is Next
thumbnail courtesy of weedmaps.com
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